Farmer Monastero Orteat

Departures and arrivals, travels and traditions. Rediscovered places that take on new forms and new shapes. 

This is the story of the Negri family that since 1932 has committed to rural and farm life, rediscovering ancient traditions. They decided to stabilize themselves in an old Olivetan monastery in Verano, in the province of Piacenza, a place in which an entirely organic agricultural prodution is taking place since 4 generations. And it is in this place that the story of this family farm began. They choose to preserve the original monastery together with its name and its symbol. The have mantained the spaces by restructuring them to give them a new life and new functionalities. 

The Negri family still keeps the bond with this territory, the fathers are succeded by the sons, in a path that seems utterly paved by nature. Nowadays, Alberto and Nicola are taking care of the farm, who thanks to what their father Osvaldo tought them, improved their agricultural practices and carefully cultivate and preserve their products. In this process of evolution and tradition they have never lost their love for agriculture, thus converting the ancient gardens of the monastery into orchards. Here they grow seasonal vegetables, in harmony with nature and its cycles, where the products’ quality is enhanced by the implementation of organic agricultural practices that give new life to both the lands and their fruit. The path is long and each family member enriches it, continuing to shape it through time and years. 

The destiny of Nicola and Alberto was not at all a certain one. In fact, the the career paths taken by the two brothers were the opposite. So why did they return to cultivate these lands? Alberto explained it to us: “In my life I have taken many flughts, I have travelled all over the world, I have built my career step by step. But then I took a decision, I choose to stop, to stop flying. The only place I wanted to land and put down roots again was my family farm.”